Headzone

A great new look for a great new technology

 

From Strategy

Headzone is an Australian brand of specially engineered helmets that use in-built waterproof receivers to coach the world’s next batch of water-sport stars. They wanted us to help them invigorate their brand, broaden their appeal to a wider audience and emphasise this cutting-edge technology. They already had a great product, they just needed a great way of bringing their brand to life, so we gave it to them.

To Store

Water sports are anything but boring! They’re dynamic, action-packed and slick. Using these characteristics as a starting point, we designed, developed and distributed an entirely new identity for the brand. By mixing clashing colours and using sharp, defined lines, we created a look and feel that sat between Disney’s Tron and urban cool. This was then rolled out across Headzone’s website, sales collateral, promotional material, catalogues and business cards.

If you are looking for a Strategy-To-Store™ solutions you’ve come to the right place

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